At The Content Wrangler, the challenge was clear: streamline the extensive process of producing over 100 webinar descriptions annually while maintaining a consistent brand voice.
With Promptitude, they not only achieved this but also enhanced their content reuse strategy, significantly cutting down production time and boosting productivity.
The Content Wrangler specializes in keeping content professionals ahead of the curve through articles, interviews, event announcements, and more. They focus on delivering up-to-date insights on industry trends, methods, standards, tools, and best practices, making them a go-to resource for content strategists worldwide.
The company is at the forefront of educational outreach in the content strategy sphere, providing valuable learning opportunities to professionals globally.
Scott Abel, founder of The Content Wrangler, faced the challenge of efficiently generating detailed descriptions for his extensive webinar collection. With over 100 webinars to produce each year, the manual process of crafting descriptions consumed approximately 100 hours of his valuable time.
Recognizing the need for optimization, Scott sought a solution that could not only reduce the time invested but also leverage the power of reusable prompts to maximize the cumulative value of his content creation efforts.
Scott used Promptitude’s automation tool to overhaul his webinar description process. What used to take him around 100 hours a year—at $250 USD per hour—now costs just $800 USD with Promptitude. Even if you factor in a lower hourly rate of $50 USD, the savings are still significant, dropping the annual cost from $5,000 USD to under $800 USD.
"Promptitude has been a game-changer for The Content Wrangler. It reduced our annual webinar description costs from $25,000 to under $800, saving countless hours. The platform's automation and reusable prompts ensure consistent, high-quality content while allowing me to focus on audience engagement. Promptitude's solution has transformed our content creation process, and I'm excited to see how it will continue to drive value for our organization.”
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